As the owner of a small business, I want to thank each and every one of you who are choosing to support SMBs this year. It’s up to each of us to make a change, to choose how and where we spend our money, and make the choice to support one another.
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Marketing
Marketing is really like a first date. If all you do is talk about yourself, there won’t be a second date. A great marketing strategy is about determining exactly what you need to say to make the right first impression in order keep the conversation going.
In order to be a successful small business owner in this fast-paced, tech-sazzy digital world, you will need to do more than just utilize one digital marketing tool or another and hope for the best.